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It would be difficult not to love the logo for “Northern Knots,” a new Katonah-based rags company that launched last November. A panting Golden Retriever with an “NK” medallion around its neck seems to summon you to come frolic on the beach.
Company co-founders John and Streak Swertfager were seeking a creative summer project several years ago when they became inspired by the “margin babies” lifestyle they adored.
The two college-aged brothers from Katonah had eject many summers with family on Cape Cod and in South Carolina, and felt moved to conceive a clothing line that embodied the spirit of comfort and laid-back living.
Attending a New England prep group, where he was surrounded by a similar fashion style, helped plant the motive for the business, according to John Swertfager who is the older of the two brothers.
“We young lady the water and the classy, preppy look,” said Swertfager, a minor at Long Island University who is majoring in business. “We are both into style and thought we could capture the lifestyle by creating our own clothing line.
Source: Patch.com